Pricing Model
Develop the optimal pricing model and strategy for a product or service.
Prompt template
Help me develop a pricing model for: **Product/service:** [DESCRIPTION] **Target audience:** [B2B / B2C / ENTERPRISE] **Main competitors & their prices:** [MARKET PRICES] **Cost structure:** [ROUGH FIXED / VARIABLE COSTS] **Target margin:** [GOAL in %] **Current challenge:** [e.g. low conversion / price pressure] Analyse and recommend: 1. **Pricing model type** (subscription / one-time / usage-based / freemium / etc.) with rationale 2. **Concrete price tiers** (3 tiers recommended) with feature matrix 3. **Psychological pricing** (anchoring, decoy effect, etc.) 4. **Price communication** — how to present the price? 5. **Pricing tests** — what to A/B test first?
Replace placeholders in [square brackets]: [DESCRIPTION][B2B / B2C / ENTERPRISE][MARKET PRICES][ROUGH FIXED / VARIABLE COSTS][GOAL in %][e.g. low conversion / price pressure]
How to use this template
Copy the prompt, replace the placeholders in square brackets with your details and paste it into the AI assistant of your choice. The more precise your details, the better the result.
Tips for better results
- Value-based pricing beats cost-plus pricing almost every time.
- 3 tiers with a clear "recommended" middle tier converts best.
- Also ask the AI for strategies to raise prices with existing customers.
Suitable open models
The selection names current open models as a starting point for your own tests. It is not a measurement for this template.
Keywords: #pricing #revenue #strategy #product