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PromptLab by FEHMER TECH
ENDE
Writing

Press Release

Create a professional press release following journalistic standards.

Prompt template

Write a professional press release for [OCCASION/NEWS].

**Information:**
- Company: [COMPANY]
- Occasion: [OCCASION FOR PRESS RELEASE]
- Date: [DATE]
- Location: [LOCATION]
- Contact person: [NAME AND CONTACT DETAILS]

**Structure (inverted pyramid):**
1. **Headline:** Newsworthy, concise, main message
2. **Subheadline:** Supplementary information
3. **Lead Paragraph:** Who, What, When, Where, Why in first 2-3 sentences
4. **Main Body:** Details, quotes, background information
   - At least 2 quotes (management + partner/client)
   - Relevant numbers and facts
   - Context within the market
5. **Boilerplate:** Standard text about the company
6. **Contact Information:** Press contact

**Style:**
- Factual journalistic style
- Active voice, short sentences
- No superlatives or advertising language
- 400-600 words total length

Replace placeholders in [square brackets]: [OCCASION/NEWS][COMPANY][OCCASION FOR PRESS RELEASE][DATE][LOCATION][NAME AND CONTACT DETAILS]

How to use this template

Copy the prompt, replace the placeholders in square brackets with your details and paste it into the AI assistant of your choice. The more precise your details, the better the result.

Tips for better results

  • Provide all relevant facts and quotes in advance
  • Specify the occasion and target media outlets
  • Ask for an online PR version with SEO optimization
  • Request a translated version for international media

Suitable open models

The selection names current open models as a starting point for your own tests. It is not a measurement for this template.

Keywords: #press-release #pr #media #communications

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